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To support your digital business growth, we want to offer you the latest information along with recommendations based on our experience. This is who we are and what we do!

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The Future is Here: Dental Practices & Dentistry 2020

Digital Business | Online Business | Technology | Dental Practice Software | Dental Technology

I recently read an old article written in 2016 regarding what Dental Practices of the Future (yes 2020) would look like, and as I just recently had a dental appointment, I couldn’t help reflect on the article and I can tell you - the future is here.
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Website Privacy Policy Template

digital policy templates

We often work with clients who don't know where to start when it comes to a privacy policy for their website. Many are not aware that having a privacy policy is a legal requirement under Australian law.
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A guide to the updated Google Ads Search Position Metrics.

Google AdWords | Analytics | PPC | Attention | Digital Growth System

When it comes to running a Google Ads Campaign, there can be no such thing as too much data. Every single data point we get (via Analytics, Google Ads, HotJar etc) expands the depth at which we can abstract trends in consumer behaviour and therefore
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Google Grants Academy: Actionable Analytics For Charities & Nonprofits

Advanced SEO Techniques | Google Ad Grants | Charity | Nonprofit | Analytics | Google Ad Grant Academy

If you aren’t using Google Analytics, or a similar visitor data analytics tool on your Google Ad Grant supported website you're missing out on valuable data about your grant's performance that could be informing and contextualising everything from
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The Best Tools Helping Charities And Not For Profits Increase Online Engagement

Google Ad Grants | Google AdWords | Charity | Not For Profits

The philosophy behind operating nonprofits isn’t complicated: every dollar matters. You want to do anything you can to raise awareness for your cause, and fortunately, there are numerous tools available to help you.
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Using Buyer Personas to Identify and Target Audiences on Facebook

Social Media | Facebook | conveyancers | customer personas | buyer personas | property law | marketing strategy

Facebook currently has about 2.07 million monthly active users, according to third quarter 2017 statistics. That number is remarkable. It means that roughly 27% of the world’s population is active on social media every month. It also means that
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Drive Your Content Strategy Using Real Data

  Data driven content marketing does not just happen. It takes research, assessment, and then a willingness to turn it into action. In particular‚ the effective combination of targeted data sourced from your field‚ and the ability to then utilise it
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Easy SEO Marketing Tips & Strategies for Law Firms

SEO | Legal SEO | Law Firm Marketing

Law firms are busy places. Every day, you are probably reviewing client files, meeting with clients face-to-face, conducting depositions or preparing for court. The question is, when was the last time you spared a thought for your firm’s digital
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Why is Authenticity in Digital Marketing so Important?

SEO | Thought Leader Piece

  Digital Marketing Reality As marketers, it’s easy to sometimes forget that we are dealing with real people. With sales targets to hit and the constant need to perform, we often fail to market for long term success and instead become overly
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Digital Marketing for Law Firms - Strategies in 2018 and Beyond

Digital Marketing | Law | Social Media Marketing | Legal SEO | Law Firm Marketing | Google Marketing | Conveyancing Firm | property law | Landing Pages

Updated 20th April 2022  Property Lawyers and Law Firms  Need Digital Marketing. Whether the goal is generating new business, engaging with current clients, or establishing a reputation as an industry thought leader, digital marketing is the top
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