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Welcome to the Skypoynt Digital Information Hub!

To support your digital business growth, we want to offer you the latest information along with recommendations based on our experience. This is who we are and what we do!

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Should I Invest in SEO for my Conveyancing Firm?

Business advice | content | SEO Techniques | SEO Tips | business strategy | conveyancing | Conveyancing Firm | Local Pack Listing | local SEO | E-A-T

Yes, You Most Definitely Should Invest in SEO for Your Firm!
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5 Things Killing your Customer’s Experience.

Business advice | Customer Experience | Unhappy Customers

There are a number of areas we could all improve on when it comes to customer experience. It’s an ever evolving environment, one that we regularly ignore after we have set up a process that the customer takes part in on their journey with us. Taking
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What exactly is PPC? (Pay Per Click)

Advanced SEO Techniques | Business advice | Online marketing | SEO

PPC is potentially a considerably lucrative campaign type for your business in terms of online advertising. At a very basic level PPC is:
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How Fast Should My Website Load?

Business advice | Loading Times | Ping | SEO | Skypoynt | Website

In an ever impatient world, website lag can be a real killer to the productivity of a website.
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Different Types of Web Hosting

Business advice | Hosting | Server | Technology | VPN | SEO | Shared Hosting | Skypoynt | Website

In another blog post 'Where Should I Host My Website?' we included considerations for hosting your site and the thought process held within. This article is about the different types of hosting there are available to your business.
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Where Should I Host My Website?

Brand Development | Business advice | Online Business | Technology | Website Development | Website Hosting

The question “Where should I host my website?”, is an important one for any website owner. The reason why it’s so important is that it is the basis on which your website is built on.
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Hiring a Web Design Firm

Business advice | Marketing | Online marketing | Online Presence | Technology | SEO | Website | Website Design

Today, most businesses have a website. If you don't and you are thinking about hiring a Web Designer or firm, you'll need to know a few critical things before committing. We know here at Skypoynt, that we offer those services, but we wanted to
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What is the Purpose of your Website?

Business advice | Online marketing | SEO | Website | Website Design | Website Purpose

Can you fill in the blank: The purpose of my website is _________________. If you can, great you have a basis to work from, if not read on.
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The Importance of Anchor Text in Back-links

Advanced SEO Techniques | back-links | Business advice | Online marketing | Online Presence | SEO | Website Design

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using the appropriate keywords
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Absolute Links vs. Relative Links - SEO Value

Advanced SEO Techniques | Business advice | Online Presence | Relative Linking | Absolute Linking | SEO | seo strategy

The debate between absolute links and relative links continues to live on in the SEO world. The individual significance of each has been contested, but it is widely regarded that absolute links provide better SEO value on the whole than relative
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