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The Skypoynt Blog

Welcome to the Skypoynt Digital information hub! Below you will find all information on growing your digital business online. 

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Maximising Conversions & Goal Setup for Google Ad Grant Recipients

Charity | Not For Profits | Analytics | Google Ad Grant Academy

Did you know that nonprofit organisations can get free advertising dollars from Google every single day? By enrolling in the Google Ad Grant program, Google awards nonprofits with $329 a day in free advertising. You are free to use this roughly
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Google Ad Grants Program Updates December 2017

Google Ad Grants | Charity | Nonprofit | ad grant program policies

Google has announced a number of updates for their Google Ad Grants' programme policies. The updates come as the Ad Grants' program reaches a milestone of over 35,000 active grant receiving organisations.
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Google Grants Academy: Actionable Analytics For Charities & Nonprofits

Advanced SEO Techniques | Google Ad Grants | Charity | Nonprofit | Analytics | Google Ad Grant Academy

If you aren’t using Google Analytics, or a similar visitor data analytics tool on your Google Ad Grant supported website you're missing out on valuable data about your grant's performance that could be informing and contextualising everything from
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The Best Tools Helping Charities And Not For Profits Increase Online Engagement

Google Ad Grants | Google AdWords | Charity | Not For Profits

The philosophy behind operating nonprofits isn’t complicated: every dollar matters. You want to do anything you can to raise awareness for your cause, and fortunately, there are numerous tools available to help you.
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