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The Skypoynt Blog

Welcome to the Skypoynt Digital information hub! Below you will find all information on growing your digital business online. 

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SEO Success in 2021

back-links | content | Digital Business | Digital Planning | keywords | Measurement | SEO | seo strategy | traffic | UX Design | goals | keyword research | data analytics | tracking | key phrases | mobile-friendly

What does SEO success look like for your business? It’s a hard question. There are a lot of aspects to consider, and there is no secret ingredient; that’s what makes SEO so difficult. It’s a moving target; search engines make the rules and they
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Search Engine Optimisation 101 - The Basics

Brand Development | content | Content Marketing | Digital Business | keywords | Search Engines | SEO | seo strategy | SEO Tips | business strategy | goals | SERPS | Metadata | indexing

SEO is the process of optimising your website and online content so search engines recognise your brand or website and display you at the top of their search results for specific keywords. Search engines ‘crawl’ the internet for responses to user
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What is Digital Transformation

Business Development | Customer Experience | Digital Business | Digital Marketing | Digital Presence | Future Development | Social Media | Social Media Marketing | UX Design | Attention | Integration | Improved Processes | digital transformation | digital tools

Digital Transformation: What is it really? 
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Covid-19 and your software: Now is the time to update your Systems.

Business Development | Digital Business | business strategy | covid-19 | work from home | working remotely

Long gone are the days when there was the big ugly cage that housed the monstrous server with more decks and cables that you could count sitting in the office. Today that software is housed in the cloud and accessed through a web-browser on any
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Are You Getting the Most from your Digital Systems?

Digital Business | Online Business | Technology | Digital Growth System | Integration | Improved Processes | mortgage brokers | business strategy

It’s a gradual shift. No business starts out with broken systems. You have your processes and tasks, and things that just get done. But as the team grows, new challenges start to emerge, and technology speeds up, a business can quickly find itself
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Dental Patients: Attraction Vs Retention

Digital Business | Online Business | Technology | Attention | Dental Practice Software | Dental Technology

Patient retention for a practice can be determined by many things; people move, they don’t like what they hear, or they just don’t align with or like the practitioner.
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The Future is Here: Dental Practices & Dentistry 2020

Digital Business | Online Business | Technology | Dental Practice Software | Dental Technology

I recently read an old article written in 2016 regarding what Dental Practices of the Future (yes 2020) would look like, and as I just recently had a dental appointment, I couldn’t help reflect on the article and I can tell you - the future is here.
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Digital Questions for Your Business in 2015

Brand Awareness | Brand Development | Business advice | Digital Business | Online marketing | Technology | Advice | Analysis | SEO | Website

Some business style soul searching perhaps? It’s great to take a moment to reflect and gain a little perspective on what you are trying to achieve. For many of us this can be the deciding factor between success and failure.
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