Google Ad Grants Program Updates December 2017

Posted by Tom Pritchard on December 14, 2017

Google has announced a number of updates for their Google Ad Grants' programme policies. The updates come as the Ad Grants' program reaches a milestone of over 35,000 active grant receiving organisations.

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Topics: Google Ad Grants, Charity, Nonprofit, ad grant program policies

Google Grants Academy: Actionable Analytics For Charities & Nonprofits

Posted by Jay Whitelock on December 12, 2017

If you aren’t using Google Analytics, or a similar visitor data analytics tool on your Google Ad Grant supported website you're missing out on valuable data about your grant's performance that could be informing and contextualising everything from your campaign activities to your homepage headline, and even the direction of your overall digital marketing campaign.

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Topics: Advanced SEO Techniques, Google Ad Grants, Charity, Nonprofit, Analytics, Google Ad Grant Academy

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