Did you know that nonprofit organisations can get free advertising dollars from Google every single day? By enrolling in the Google Ad Grant program, Google awards nonprofits with $329 a day in free advertising. You are free to use this roughly $10,000 per month on Google AdWords search campaigns.
The philosophy behind operating nonprofits isn’t complicated: every dollar matters. You want to do anything you can to raise awareness for your cause, and fortunately, there are numerous tools available to help you.