Welcome to the Skypoynt Digital Information Hub!

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The Digital Gap for Conveyancing

Brand Awareness | Google | Google AdWords | Online Presence | Legal SEO | PPC | digital transformation | conveyancers | lawyers | Google Marketing | sales funnel

Simply put - marketing has changed. Just as you would have paid 20, even 10 years ago for prime space for your conveyancing firm in the Yellow Pages, you should be investing some of your marketing dollars into search engine space. It’s not as simple

Business advice | Marketing | Online marketing | Online Presence | Technology | SEO | Website | Website Design

Today, most businesses have a website. If you don't and you are thinking about hiring a Web Designer or firm, you'll need to know a few critical things before committing. We know here at Skypoynt, that we offer those services, but we wanted to

Advanced SEO Techniques | back-links | Business advice | Online marketing | Online Presence | SEO | Website Design

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using the appropriate keywords

Advanced SEO Techniques | Business advice | Online Presence | Relative Linking | Absolute Linking | SEO | seo strategy

The debate between absolute links and relative links continues to live on in the SEO world. The individual significance of each has been contested, but it is widely regarded that absolute links provide better SEO value on the whole than relative