blogHeroBg.jpg

The Skypoynt Blog

Welcome to the Skypoynt Digital information hub! Below you will find all information on growing your digital business online. 

Explore by Category

See all

Customer Experience 101 with Skypoynt

Brand Development | Customer Experience | Customer Service | Online marketing | Online Presence | Service

It’s no secret...the web savvy customer today is looking for a mix of price and quality, somewhere in the middle of these two things comes the experience that your customer has with you.
Read More
0

The Skypoynt CEO Edition - Websites for the CEO

Brand Development | Business advice | CEO | Online marketing | Online Presence | Brand Identity | Website Design

If there's one thing that will make you as an aspiring or established chief executive more confident it’s staying well informed. 
Read More
0

SEO, The Long Term Game

Business advice | Google | Marketing | Online marketing | Online Presence | Search Engines | SEO | Website

When thinking about Search Engine Optimization for your brand it’s a longer term game than a quick fix. Web design trends will come and go, there will be a change in the “in vogue” web design every 6 months but SEO will remain pretty constant.
Read More
0

Hiring a Web Design Firm

Business advice | Marketing | Online marketing | Online Presence | Technology | SEO | Website | Website Design

Today, most businesses want a website. Some have one. Others want one. If you want a website, chances are you don’t want to hire IT staff and may not be able to afford any. In most cases, an in-house IT staff, especially for your typical small
Read More
0

The Importance of Anchor Text in Back-links

Advanced SEO Techniques | back-links | Business advice | Online marketing | Online Presence | SEO | Website Design

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using the appropriate keywords
Read More
0

Absolute Links vs. Relative Links - SEO Value

Advanced SEO Techniques | Business advice | Online Presence | Relative Linking | Absolute Linking | SEO | seo strategy

The debate between absolute links and relative links continues to live on in the SEO world. The individual significance of each has been contested, but it is widely regarded that absolute links provide better SEO value on the whole than relative
Read More
0
1

Talk to us

Book a call with us to leverage digital efficiency and growth, for optimal customer experience in your business.