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The Skypoynt Blog

Welcome to the Skypoynt Digital information hub! Below you will find all information on growing your digital business online. 

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Search Engine Optimisation 101 - The Basics

Brand Development | content | Content Marketing | Digital Business | keywords | Search Engines | SEO | seo strategy | SEO Tips | business strategy | goals | SERPS | Metadata | indexing

SEO is the process of optimising your website and online content so search engines recognise your brand or website and display you at the top of their search results for specific keywords. Search engines ‘crawl’ the internet for responses to user
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It's Time to Update your Website Now!

Advanced SEO Techniques | Brand Development | Technology | Website Development | Search Engines | SEO | Website Purpose | Thought Leader Piece | digital integration

Having a website isn’t enough, this important piece of your business collateral needs to be regularly updated, and procrastination is the enemy.
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Google my Dental (Practice) Business

Technology | Search Engines | SEO Techniques | SEO Tips | Attention | Digital Growth System | Dental Practice Software | Dental Technology

 
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The Customer Search Journey

Search Engines | SEO

Even before connecting your customer to your product, website or group online in terms of SEO it’s important to understand the customer search journey.
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SEO, The Long Term Game

Business advice | Google | Marketing | Online marketing | Online Presence | Search Engines | SEO | Website

When thinking about Search Engine Optimization for your brand it’s a longer term game than a quick fix. Web design trends will come and go, there will be a change in the “in vogue” web design every 6 months but SEO will remain pretty constant.
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