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The Skypoynt Blog

Welcome to the Skypoynt Digital information hub! Below you will find all information on growing your digital business online. 

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Using Buyer Personas to Identify and Target Audiences on Facebook

Social Media

Facebook currently has about 2.07 million monthly active users, according to third quarter 2017 statistics. That number is remarkable. It means that roughly 27% of the world’s population is active on social media every month. It also means that
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The Psychology of a #Selfie

Digital Marketing | Online marketing | selfie | Social Media | Social Media Marketing | Uncategorized

Do you know who Robert Cornelius is? No? Neither did we until we googled "The first ever #selfie". It was taken in 1839 by an amateur chemist and photography enthusiast from Philadelphia named Robert Cornelius. Cornelius had set his camera up at the
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The Hidden Benefits of Social Media Marketing

Social Media | Social Media Marketing

 
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