5 Tips for a Better Website from Skypoynt

Posted by Tom Pritchard on July 1, 2015

We all want better, faster, easier and more accessible. Here are handy tips for a better website from Skypoynt.

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Topics: SEO, UX Design, Website, Website Design

The Skypoynt CEO Edition - Websites for the CEO

Posted by Tom Pritchard on July 1, 2015

If there's one thing that will make you as an aspiring or established chief executive more confident it’s staying well informed. 

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Topics: Brand Development, Business advice, CEO, Online marketing, Online Presence, Brand Identity, Website Design

5 Key Things Customers Want to See on Your Website

Posted by Tom Pritchard on June 6, 2015

So you want to make sure your website gives your customers what they need? Good job!

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Topics: Brand Development, content, SEO, UX Design, Website, Website Design

Hiring a Web Design Firm

Posted by Tom Pritchard on May 31, 2015

Today, most businesses want a website. Some have one. Others want one. If you want a website, chances are you don’t want to hire IT staff and may
not be able to afford any. In most cases, an in-house IT staff, especially for your typical small business, just isn’t necessary.

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Topics: Business advice, Marketing, Online marketing, Online Presence, Technology, SEO, Website, Website Design

What is the Purpose of your Website?

Posted by Tom Pritchard on May 9, 2015

Can you fill in the blank: The purpose of my website is _________________. If you can, great you have a basis to work from, if not read on.

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Topics: Business advice, Online marketing, SEO, Website, Website Design, Website Purpose

The Importance of Anchor Text in Back-links

Posted by Tom Pritchard on March 28, 2015

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using the appropriate keywords and terms in the anchor text.

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Topics: Advanced SEO Techniques, back-links, Business advice, Online marketing, Online Presence, SEO, Website Design

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